Today in luxury marketing:
Gucci’s coed shift not seen right for every brand
To each his own. That seems to be the motto for fashion brands as each increasingly looks to forge its own path in terms of runway shows. Gucci’s decision to go coed with its shows starting next year is bound to shake up the Milan fashion calendar — and perhaps that of other fashion capitals, as well, says Women's Wear Daily.
{"ct":"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","iv":"bc463986458653880447193f30ca63db","s":"43abe9c7756bef42"}