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Fragrance and personal care

Gucci plays with unbridled nostalgia for fragrance launch

August 2, 2019

Gucci Mémoire d’Une Odeur Harry Styles Harry Styles for Gucci Mémoire d’Une Odeur. Image credit: Gucci

 

By Sarah Ramirez

Italian fashion label Gucci is introducing its latest fragrance, a universal scent that reflects the shifting identities among younger consumers.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Dior goes for gold with flashy J'adore campaign
  3. Carolina Herrera seeks rebellious men with powerful fragrance ad
  4. Trust and transparency: The new sustainability currency for luxury
  5. CFDA bans fur from New York Fashion Week
  6. Nordstrom ignites gifting spirit with ‘Oh, What Fun!’
  7. Actor Justin Theroux puts The Luxury Collection’s diverse global portfolio on display
  8. Happy Thanksgiving!
  9. Tom Ford, Vacheron Constantin, Saudi investors and Pietro Beccari - News briefs
  10. Gucci offers consumers stylish avatars in gaming collaboration
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