Luxury Daily
World’s leading luxury business publication
Aug. 20, 2019
  1. Should luxury brands embrace TikTok?
  2. YSL Beauty explores boundary-breaking heritage through scent
  3. 2019 luxury spend expected to grow highest in UK
  4. Consumers willing to pay premium for convenience: Euromonitor
  5. YouTube launches in-video virtual makeup try-ons
  6. Emotionally intelligent companies offer better customer experience
  7. Last chance to register for the luxury property and home furnishings webinar
  8. Day's wrap: Audi, Skincare, Estée Lauder, Sotheby’s International Realty, Departures and Johnnie Walker
  9. Audi, Skincare, Estée Lauder, Sotheby’s International Realty, Departures and Johnnie Walker - Live news
  10. Gucci taps emerging filmmakers for sneaker storytelling
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Internet

Gucci shadows songwriting journey while beginning its own evolution

March 3, 2015

Gucci's Lady Web handbag is the focus of the campaign Gucci's Lady Web handbag is the focus of the campaign

 

By Kay Sorin

Italian fashion label Gucci is musing on the creative process with a short video that features Swedish singer-songwriter Lykke Li.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Should luxury brands embrace TikTok?
  2. YSL Beauty explores boundary-breaking heritage through scent
  3. 2019 luxury spend expected to grow highest in UK
  4. Consumers willing to pay premium for convenience: Euromonitor
  5. YouTube launches in-video virtual makeup try-ons
  6. Emotionally intelligent companies offer better customer experience
  7. Last chance to register for the luxury property and home furnishings webinar
  8. Day's wrap: Audi, Skincare, Estée Lauder, Sotheby’s International Realty, Departures and Johnnie Walker
  9. Audi, Skincare, Estée Lauder, Sotheby’s International Realty, Departures and Johnnie Walker - Live news
  10. Gucci taps emerging filmmakers for sneaker storytelling
VIDEOS
More Videos

MORE IN Internet
Rosewood taps Aerin Lauder to showcase Bermuda’s beauty
Pinterest helps automakers reach buyers with purchase intent
Saks partners with Vogue to portray handbag temptation
Snapchat Spectacles return as Snap steps up offerings
Parmigiani joins Mr Porter in ecommerce push
Reebonz extends global reach with eBay store



RECENT ARTICLES
Celine to launch fragrance line this fall
Rosewood taps Aerin Lauder to showcase Bermuda’s beauty
Douglas Elliman moves into Texas

Meet the brands who get customer experience right
Cunard transatlantic voyage turns into movie set
Mercedes expands hybrid offerings ahead of EV launch