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Apparel and accessories

Gucci takes digital approach to DIY design

May 11, 2018

Gucci is creating a digital experience for its DIY program. Image courtesy of Gucci

 

By Sarah Jones

Italian fashion label Gucci is bringing its customization program online for the first time, expanding what was previously only a bricks-and-mortar experience to a wider audience.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Dior goes for gold with flashy J'adore campaign
  3. Carolina Herrera seeks rebellious men with powerful fragrance ad
  4. Tiffany & Co. launches About Love campaign starring Beyoncé, Jay-Z
  5. Trust and transparency: The new sustainability currency for luxury
  6. CFDA bans fur from New York Fashion Week
  7. Nordstrom ignites gifting spirit with ‘Oh, What Fun!’
  8. Actor Justin Theroux puts The Luxury Collection’s diverse global portfolio on display
  9. Happy Thanksgiving!
  10. Gucci offers consumers stylish avatars in gaming collaboration
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