Mobile
February 28, 2013
By Tricia Carr
Italian fashion house Gucci quadrupled mobile revenue and experienced a 70 percent growth in mobile conversion since the beta launch of its optimized Web site for iOS and Android devices.
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","iv":"ccc2df57ced70a03d18e3054e49a0fdf","s":"905a970a6e367b02"}
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