Apparel and accessories
January 3, 2018
Launching WeChat mini program platform, building advertising campaigns, and starring KOLs are three strategies Gucci uses to promote sales in China. Photo credit: Shutterstock
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","iv":"2ad510d25db1d441f796d2692aa487b9","s":"8079b26b150a8d89"}
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