Apparel and accessories
January 3, 2018
Launching WeChat mini program platform, building advertising campaigns, and starring KOLs are three strategies Gucci uses to promote sales in China. Photo credit: Shutterstock
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","iv":"3954438691675b557446054a890fcd73","s":"0d01369f9827d7e3"}
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