Retail
February 28, 2022
Social commerce and influencer marketing continue to grow. Image credit: Afterpay
By Sarah Ramirez
More than three-quarters of consumers find themselves “very influenced” to shop via social media, according to new findings from Bazaarvoice.
{"ct":"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","iv":"f3054b571c7225053219fb4fc7d774b5","s":"d219c2a3b9aef7f5"}
Share your thoughts. Click here