British department store Harrods is breaking into mobile marketing with its first application that serves as a map and information center of the famed Knightsbridge store.
Consumers can navigate through the seven-story building using the mobile app to find restaurants, retailers and departments. The app was released yesterday and can be downloaded for free in Apple’s App Store.
{"ct":"MGv7iV3kXaii6IM5+sq4UMyoXBJUkAwvXrosPOtmjIJtJdUShC7B2RAqAhR8A6Tat7T2IqLbfKowIZXfi1VgU1QKUmhMw1JEI6RGgqLuq3+\/WD\/ufKy07vkknJYQbq7nqYwn97WjfEiCf8MVJhZuTaNxicxW1pVeTdelE1L4r1KD1uQud+5JRH9QmM+xEI0QtdHLjFUUxip57HGd4O5Fy3dEKjxMRTJZzOlv72U\/XI+0zRdeXIWsNUAwVniOAtdgIv2f3ET0CjElM+Dmqthach\/ogWHkytyPM0FQrHZ\/WFycF57fzb31EpEqoNuzwXe417BM9MjYBuOtProFDcFbCw9mg8g2aEmvu\/qYcLAVr7jcuUONGQ8tCQ4yXDiV2q\/tiU4SUZowGy7QC3U3\/c291mZgfRJYrRAGUoVHBUtUQ7jRTBjSUWI83YvClcyAfENdYMk35SRRecsKEJLpLH\/essTca7Fscn7UA1HSR\/czuEAs1OV+U6UjMKcDWGpLuFrLAAEj8Kt94TXdJiqFoui\/xK3FFdujrxWLeW6216jDuALezrQtoav8yJwMvvp3iqBA7oFhg+DGsCtIST+Jq7ke86qytPQg1hJbIFe1MVggsOWOfmMjsBLVmu\/vk9ySW8cESI+6QviLOLH1nqPP++st5b7F5qOrV5M2uvV4dqYCeVDnaMXydGe9HP\/kvZibIUXmwFUZL+unzCG3Pmard0gi2EeS0N4RJku2yfyFuxxu4GzJEHNLkKPKZi2MY1MYB2B6xQHCzPj3xhdMv9NsvkhbSwZys82\/wuRHyIpZb5cWBhJDJG1XOOb0h6+ynqiVD0n4XN\/dTcgXTHbAqKPSCe3y9YrhBodT1lOrdr2le5bQAJfaTZDbjFd5EC4pRxYyHgNZ37LT7VnsB4Q8lX8NmaC9\/ynwdrZ7GI7vcon6CidcvH4FTbeK86p9ZV4dI79ehV8U293h7cQQtCv9kL3UsJwKJUQoFCuvL6o0vbmpZsO1Uqdmsf06uodgmHf+yM9HqEsCEa2kpNlFBQWINRHA8cLxiLq43iLTfmsp9AxFbshhVA1ErdfeXkJuDvclzaQghTpoYRWtRnGI4PJdFNWsgmqxapXtugi2qlZI74gLd9bvS9bxxQR8TtlbIPyxliJPdoDRzEYV1S43FcMk6vULU7I057IxH9i2yHh3DdJIbjYpuhFKRvC2XILFaM8JTrm9uMT1iUczgPrrkuNiXVj+a4FJ5p4JL4q+Vf8HbD7h7ZrC1grJkqqbXfWT+BmUqhW4LJqEZvOrp6qH0CWnpaujZRaQBy780ONA\/qWorIDSN\/H\/tBP\/88p+9i1wmcWvOZfi3iqoTFuQEWAVJI25HQYfrn7LHTKIju6jBmeR1m1NbHd85Dep1SN8IMwyOWP7FVstkY8Mt8C1MpIiKHFDKx1eeOpQHAzsCnV4LYHp23EUKyJcFsvIs72oCZfPkIw2lhqJTuVpfy6Od8zFJROJd51hZZHpJ9HG8a49kHBOlO74xaHHcaJzQfqnYP8IG1joC57S2\/fKivtNyEpU7QGoKT1sUkgbiCKuFKMdi1hrgmamBQxgd2IDc2Y1ZBoIzPS4w51L6KJ5M4byY69Ey\/tAGPlouKgJXbe38F0tTPrKskC+oeR750OJme2OMMdm+aBKBuAqO0ZQCeOP3Itbm2dByLAp6I7oFwxaabB1vdlnx3mXPacrS+oIYfg7W+jxVdojVOoJeLSa4MRu5+wGwEJq1m5g9PODMnlm\/Hi7yGfiAV4C67ZKVLFG31Uzg9aAzdThFEwqZcX98VJmlMv9pNuelv3DhGPDniUtF44cJQ1UZXkIVev9OezTRpcMYwoHyB1XXvUosNW4SXyUM\/r72+ZzdzXFIMoZCIQpJwTHYpejbQt2TWiTsiIYoWD+0Q86c6DW5SNc2bKl7BOmd5mrjI\/Ngss62XRkqyJzy\/3K5t9Ax9d0N9ZV4FUFMfD+z89t6N4ahGgmwsSCY2rphey8QGNzW2sjahuNeu5lBfo9pCSQj+REK+MpCzgAOLwoIpdO7geYWEtywHdA0LRye+kGptU1bIDtSOVBgVL8bqaPKIYEcXfmcTfvD+xMr\/GgdZbjUjHU7NjvvJMArJYaaKL517isJd46MQNhgUHF9GNkRN3bjOZACFEL3xu7j1q3vpwvy6Zb5OQ+anjetzVgQX\/h9\/AQqwlNFW0Bi8XehlamqDHtHEDiPBSK79lVe8onIK2e\/dMDUb\/JocEXqLZVyPtchH1QDKkdOOq3eCtZnsClL+DU5HjceNBLg0HgAvh2LhRmnYoY2aNhF+jTc9ED3BYaquN1gexHz91ZEt3snfbRPsNuhIkNLn0i\/RZiLScP63YKNFUbnTO444js9Qmq1tc1cI1PpY0iEPuIZFPKuoEEgbCyXOXdXZNNzwFCWZmkZ7SoBiBEI7IGxgezWA1ufjeFxG8rBc1uX+ZnE614OaszsHi\/zC0bX8pa2vpvklrfT36FVGu7LMuACMx5LXoV8dyHgJZLoH+1axI6GyYemU3ehSDirTRgB8wHijlqB2svSt6q6TTUO5U9ch6iCBrFbizz9wEeo9FO+thHV7UpviRG0swQXvvRhYfLQ2nBaV2PyC7Gyn9fKElYoZgNIJEf9rc5Mf+kyboex9tW3eJcryUWPirC77vvUCysxYH4sgw+O6dRhPBFzmCOKh+oLqWvtuYlYa\/cm+yiLEzNHp32Grbe6RsEg0cgheEFqE9BOaWyjwy3h5X3e+462SRoySBHRke\/hYcNovN0yLDgEt9q2uMmI6YKIGIuQasNDzW\/QP8rdzcovM5izYqM+43bff8GDKsQxJ2rpUSq5b06rSh8ZDJRL5KDtvwFKPe2SZqrKshR+hIE685pBBHLN6H\/cZQQLjtab5bdj4lut27UDj8YTrv\/rtFy1RkaIVZ6PHuR0ANfitsn3E2trN6bn9ZysDMTpeCx1EIxZVXPUam\/UwhxxDbl\/pqlUrWZLY8a0NN8Xys8pCR9pWZhLI\/wwAzApylD\/FgDNvQ7dfKZl3mlaU5I+ZiStCrWtPvjX9L8OQUK\/Q3KCNMFiWQ7einzqA4Wgq2LxsTS+0BfZ8hZ24KJjc10vHnMZ8wtr4hMO5E77dFeag4q2FDVLX0Yw5rrSdd1lJR4zwHbJ+awxvtoramzHcWZAkhx9JeLL4avW9xA\/MVhfkls94JnyMG4rMXrNCqVyAlSUl+4zsIFD1zTDseny3YQKnTjCLQG6M4exwARXHEVrcdfIYH3hvH\/h7Ia0t35K8kz8UdvBoJH6QE24TkKVGG2xL1Q8hPTCx2lUkkeRRth6fa6ha\/\/LQkyD2CAx9JujABE+tpsTWddEFpnoTHksUuRwt80VezRfEdPjbt4TL0fnSwW\/cYPC3cWVFwk46Y7OCfLCW+pqdBU7iYIqfP92mL1syHO\/wi\/yW1KsM2oVdvTLcufBDSoAPeU3fYi18eUh1AuYCa4QrinzIHUjwUeACoZCFFYIrkWttfkPqT4KWN7pLpK\/0JCZHGKl0A2BCgicNthyBVZKomJy7JEJtzW15ASc+5cRoBD352Hp+WUsxB5BRZfYxM8EcLfMjiiiuSO64IodEzTuf9xaCmNkgakfHDoJsT8ly4M5mmnYAMqTdrv+MUJZszYiO5J5gWP7vqOlOyJ0XJKPpH8QmcCoNgvsEkcyy04AwnKFq5Cqd8SbVRA73gcqCYqCYA9NWtn5zYqAmul1+XRRfljZK+u9vj2VU9rD3uk3hVR7NlaQEREQyfhwnKCG0NX9oOHfUT6vL5DQem54J+xmx0p9EtE8lbss1PD4oheFBb6tK1R9FPnLKY6Bm6plIaaNT2ZB3qsf9NaMw1kRBaFQyLAe\/sF66+Atbmf3e9TI79l2uxhn\/ZsO0hGlZWGadNfHDpQZCZHW83cuoWz7ipAGLO4ys8MT8uwI8JrBnmP09WvtIRnoR6+w4LteMD99mjggFaGZI37JzowosHNP+5radlOsLcRKfgqBI\/wX7\/MEKmsH8tCgg6aW0z4+A0nvpez5dn73r\/Y5DROAZUp+BTOKaQ1aLoLATfz\/VcNnuo87vGJyu5qyDDEx3Sb9nNS9BXVyHT1qZ9YxuwE44thYa+OkWp+tbn+bQideqaOyh9DPkCXqXx5V8hYU6jL5xZfvCGHVjrdvJuWFk7DNhVanLaz\/2XUpkQ9colTULUt\/xMd\/ndaIatjvOK1kabMfTb8pxLBPycGKLecrKGdKPCrD+38V5gljtOgh4Wluf5+FFeDfsNkShG9Eg3hny30OqHtjJkrCBEee0g0Csnm20LdR0ESskHEj\/aYeD30clXxoUC3haND5pKgHuIbzFSxbwrUX3gl2WTD50jHuFE8+5E+kcOHkCbC8b5qH2+1h5luxoJxqNzjNDQ\/03wgV3G\/rrCTWCHXoKD7lJ4cjAoAmeLNOQvyz5giRe\/wnPPFQKlb6GFkdA24FZxl6DcQ\/Rgn1krLXlJIbZ81AgECXCNzxqTjM\/yEVNZS80FYESmSQgXwSuaxs3ZhoICOeJbXznfc\/zjGwAzZ0atQJu4DsNRPIm5ymKZ9H9FpCPDEtLDcoXFZJ+Z2hz97sggfbimdTJpzilquMWK1dtnVFF6xE37C1u\/xueQ5+lGbmnBDlXZGfBa+SPGe1CGPI0K+T7Ty\/OydHlutLR3aYULTkuFhBs4bRAlQamBd7DVJUauf7DB3DYNe5E1gCYoDOiTmPe95ybZvaryF5BF2z7RTuvXJ2K2mpr\/w5V7nkx+ZxXqInWPnZ6M1cQtnwt4WuqrZDCN+3Pmnd760zxS9fMw3vOA6herojYr8LtlyPmCnJ8f86jtbpVeaG7ioBX0hQc3PMNW8yI+3hH582gw1QmEkHhja10fC41kwRJQvtFtKBkkHSyTrqybbdWkmg1FA0xLWyyZNWpeWO4fWi\/s6dFpAYcgo+DyZ6dMiEIjW1Eyk01c\/sUlhqAxDWHhu1s57eF+JDdQVnzBb60JMXf71k0vsZAl6RF86VerSxQAO5ye\/do0By0uwQlLEzDNZrzQL651xgPdeUPMCnYfP3D1aSttf3ryNZCyuH7xBm6TLGuJR29DIIyt\/SNjZ9iwWHi32xaZJdJ4rxMGyjNhysnRJLLtmV5Ed1T3D\/PAdVvuDZ\/ibGFHBg9LVFA3OV+GmBXWHrkOixasd2q62X2++x2FN3Cwx81FteyXMSa\/SDOTKf93xqKFWzNBSBa64U0t+gGdvVqG6jdjt0tI1jxD9v83iHHzqfK9bHaUnNAniq6ZEeTkn7F8tx\/m\/nG429WCFUbzzDFXgVtkW8TYGuoZ5Us+MBZ+2pB1iuzpYzr1sFGEdJJqisDuJYqUO9III4zQ2YHUEUR8J5Up909JGCHNELkx8Zw5L4rshZbQ4rCXSAX2LgtJDhYyaOYj0AzQWDa0aoomvedflbG3ks2NtfWipkc+A4m3LzUxfc\/o\/mde3gDwtyeMErNwIdb+hBx+iA5r32SS7V05t7ngxkheaDxiVtVgGX7KHpimrRPbqzmlbiTw2g22R95scDMQIQQYezFktUBUw2ck50P5OAjbpWswrdXj6jYaTyz7w7FacRZ4iW91n42B82xonl7OkQ9uGenRq2NiUW0JC2grnxcTFcFYIHhxcK6Q0GiZdHP03l0OgarD5OFdsx2YMT7HiFD9YwjeOeiRGdfIobzQzS41Q5qkc9EsFR29JmGqgKdlt1a6M\/bx68q+Qvt+EIkYvm\/jtyUj5iBxpKcQbH7oPCPw3nyoFSYV3D4iB4QtEnjHlOf8hepHx2LQhAi2y4CRTidemRkUb4kmal6fKBDSeuP3OumzLrDKjcB6z\/enAPAD6w5jKKYG8x2IYFPG125RDGx8xYfJtokDgyH\/1nS0ST41uORU5U\/ulAnlc2NdaAUGR0XQotnNRp2jGtJ6KN1udQaUHIbrJSj4xlqaLYgQn6pn2y1baPn4MG9Vi+w\/RVE+rvuFGIDeTLgb8DKYJneRR+O\/ve+0UidEWK9eXbD3QMNe5wwL0gVG+a2iYistzVzpn\/etX\/e1y45d1qpzcY25Q3GgiPngF9yPn1Naus\/idX2TeSMLUgb\/C1J9hhF4kyjZauavB91OegBQXuiZIsWc\/TFT1lcxJ0TQVYi\/o2FkI+NWczoT4hz6riJBcLs8dKMOREJELdHPChX9C+Tc+yTim\/B3ewNTvGC+wCoiAI7tfvwdtNL0rCELNhS+tS8hsnzMD9GFCymaICEU\/WRRBd\/9vQ1HH6PsdvfFhZVChkidt0VIw6tmyBzh8UEfwxwtw+5+RphpTfs34m7BJ\/xPBeAcmEtr2Xqkcs3HT6cRCef\/eqReVdt3sdgJoiPLsdEiuI\/Uy5W46UhiiPDITgot2wrYTsoQKWjnOKNHK+ydFG3PVFsuDU\/mLEqUPfG26\/NSe+7mt273oBrgq\/ECnLMpw63fPiNbEeupZ6budL181FRfFUC0CQ+z1yPENV1iVHv1k9QBheKPNU7sLHcpffxQ1Lc7lsfEKlwZMiB5PpgntPuhTW2DroePxS4nQnE1HOWWhAx+TKniR9axb\/cBsRUmMRq9FY7yqWaSrQae34TEoDKo3gTehefAlCNiBNfcSRFBsXVVsdTu80O8QvmKtEo44QCBGIKlISrvMAy\/3ie5opO\/rHGbyeDEbpJCMxvYKt4043dWkNAFWJDMpqkgrsIUSunxwtIrTJiRlvxXgpOIribaBvNFK5xVLhQllC67AioVU8uRxGJysUbgXXQ\/QPu7iuh\/LZXfG1\/98cnY0hD7ykLQZsKq6bXbPRmgTmkzLxGsVul514wisA+j9nqrbSbqxW5Q2HYnZbSSLtB3nNfekVx0eV1r0X0S67qERXPUdg6dG3\/puzbYEVaF0M379rHiq6qGYGYXluAWVAdZpVSFAb3hLS6+tCWCc\/p9R2z0\/xiCofCgSp8myo9oj257Ck590+e88o0D4imWbuWcB4nVeJO\/g70q7Px6HpXRHC62\/dbLLoEdItq4xKliOsUqVu+2Jv1OpqKHlIfFyRtnSFr3j7HqrjeTM84akDfV4dcVpVMe\/A9oN7Z+HBXjp06n3+0u6EYCFSphrNMV+zZ5nX5VuG5ETPdy\/GrW6MNVZ0lKW4LkmmBX4s9ThdcumzUntdSRV79guwe03rQvfFpoxf2P2mj9k00qMKGmKqKmUzKFK7cESiRVPryfwsw0juwH+PexdkrtMhPoE7CJOKwaUu1BEujl+dyl8pdBIEYnO1Yc0bjvserGLymXkUyvNjaZyX+Bk4rCgeyxDRvPSYPGTI+zH2t1VSMbRc+WwYEqz3uoEx1Sp8lQCcI0gBQKMYclZZ67o5cYl5keU3KdGw0Rc+yGOL8PMKlVPLagk9qPLN+LoCcyKK2mgP7jNpRD7XRzjdyFoUfPodsd\/oAi\/YJlVttRa3iII79LrEv53cng9GbiMDdLIhq4yArcgjQyLtmhR+Yj7Zop4ASPTS4xfuz+2VhcT2oxMvU03K\/86IBaYCeAvF4aBHUClDVN8AWgfdsphsHWl1v\/jlN2E83BPmjvUsSpob3BQPjGJc9pBz79cIecGa6jVgrU\/Ku2No5TeVtkbBNWpg\/OMAdMJANW8LSh\/D9JZvU8\/E3gB3qQER\/4a\/mQnD8oLLhYJMxrwOGBhz7\/p2j4YQGs\/ALNewNBzROKC9X\/fFc+01TuSNyZSQ9\/2SywndCWt95RNVRR2l\/kK0HoMaIFdeHmw9hgXpI3CwMzV7DTWgsGArF9hY1oCsAp9t0VoGh6bdSaJK\/F7NyELC69jPu4U9DMRGNZq\/Ll5RAtlcr6P4O\/Eu6flcUWmqBwO4sUeXQofS9J+PQf76YdCDnMvp7GVt0eQNCuybuv1hBjPPXcuCSBlLzJy\/r6Yz5dMemVVedyT0o59+fEnpaF2V5u16fr24UDcgdj2ZiRIPUr5UrKQhBHy2UuckEkKVg8oFuXWa73LlR+j2i56BNrRgcKjYwN8xN9W0Vp9u9wkyQAmsSyzuL8R2qz5kV8U+BEmgWfy+G+gGA55xplEqoUlFIzqM3KkpUgqmzAiL3nWMW2s7laocidc3U\/nLJEI+V\/6c5v8KA\/soB6R2k2fy4E+JrwcJpwiSsAML9nBPsJrA0z2ALcdx2prdG7hYpDfF98XGboUct1Pn10mi50\/S8xt5wjHmhoMz63AsknU4hE9RFSexmgAlxAR\/wW7c6TLsR66cQhk9GlnSvzegS9CYR2kpWJaGb2tL05IIGOH4xXicHKczHGCcotTnDoTgydCOTRPvA6hesDHIzDLiLGC\/mYj7sD+vUh\/mg5bAhHf6gIoHOPRKtVNpRa6K65UxDt3u8jEMcPLRhLDQBaE6jGXLEWmWWlVNjZ0QlCY5n9Ugo3kRfRugk2q4mT8MSC9ZehiFFL0aoRZhoT3eusJXvok1YwSN2jR8\/98Etv8XRpjO8n\/1I6FLM8lke5djU2AkI4TdA5Trwt+WdG4tFWBtmBwCj\/ftH8DRTr9NYGmic9cZRHgwpk0Dh2hY7IuPjxKYHP\/8IL5oUkhGBI38myTgR73+iqFPsSgLj9HqMY9KlN9dr3EgLY0Ari83kMh19JuHsKnR8JB4QXfILTkA7IGLyWCA0yGq7+HSeeV1LH+6g==","iv":"00a9f987c4c3d11a660370d1d69a247e","s":"5da37d171663530b"}