Luxury Daily
The authority in luxury news.
Dec. 20, 2025
  1. Ennismore picks Bangkok site for first-in-region SLS Residences
  2. Dior builds five-story statement flagship in Beijing
  3. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
  4. Happy Holidays!
  5. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  6. Luxury Unfiltered: How AI undermines the essence of luxury
  7. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  8. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  9. Louis Vuitton shares names of final Watch Prize contestants, jury members
  10. With ‘My Call,’ Rémy Martin finds meaning in new milestones
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Marketing

Have China’s “traffic stars” become toxic for beauty brands?

August 5, 2021

Chinese “traffic stars” once offered beauty brands massive growth in China, but an explosion of idol scandals is tarnishing this strategy. Image credit: Shiseido's Weibo Chinese “traffic stars” once offered beauty brands massive growth in China, but an explosion of idol scandals is tarnishing this strategy. Image credit: Shiseido's Weibo

 

By Jiaqi Luo

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Ennismore picks Bangkok site for first-in-region SLS Residences
  2. Dior builds five-story statement flagship in Beijing
  3. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
  4. Happy Holidays!
  5. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  6. Luxury Unfiltered: How AI undermines the essence of luxury
  7. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  8. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  9. Louis Vuitton shares names of final Watch Prize contestants, jury members
  10. With ‘My Call,’ Rémy Martin finds meaning in new milestones
VIDEOS
More Videos

MORE IN Marketing
Off the Cuff: Getting to know luxury’s top-tier talent in 2025
Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
Luxury Unfiltered: The luxury market will lose the middle ground in 2026
From maps to masterpieces: Luxury needs a tour de force, not tinsel
Luxury Unfiltered: The one question most luxury CEOs cannot answer



RECENT ARTICLES
Louis Vuitton introduces Visionary Journeys Seoul
Savannah College of Art and Design debuts SCAD LUXE research center
Exclusive Resorts purchases Inspirato for $59M

Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
Follow @LuxuryDaily for the latest in luxury news
Happy Holidays!