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News briefs

Hermès, BMW, Oscar de la Renta and Bagdley Mischka – News briefs

December 9, 2011

 

Today in luxury marketing -

Hermès bags fetch record prices at auction

A Hermès handbag has set a world record for the highest price for a handbag sold at public auction, fetching $203,150 at a sale in Dallas, Texas, according to Women's Wear Daily.

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