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Fragrance and personal care

House of Creed sets out to conquer new audiences with Viking launch

October 9, 2017

House of Creed's marketing for Creed Viking included an influencer trip to Iceland. Image credit: House of Creed

 

By Sarah Jones

Fragrance maker House of Creed is exploring the fiery spirit of its latest perfume through an influencer campaign set in a Nordic locale.

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  1. Day's wrap: Tiffany & Co., Rolls-Royce, LVMH and Jimmy Choo
  2. Day's wrap: The Macallan, Karl Lagerfeld, Chopard and eBay
  3. Hermès makes fitness fabulous with Hong Kong pop-up
  4. LVMH combats inflation with employee stimulus
  5. Four Seasons takes to the sea with inaugural yacht service
  6. Ryan Gosling vouches for vagabond luxury in #GucciValigeria
  7. Harry Winston emphasizes duality with new watch collection
  8. Zendaya, Valentino journey through a pink unknown in latest campaign
  9. Shares of rare Hermès Birkin go live on trading platform Public.com
  10. Rolls-Royce releases custom Phantoms for charitable collaboration
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