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Events/Causes

How Audi engaged fans with technology at Goodwood

July 24, 2014

Audi used Ocular Rift virtual reality technology at Goodwood Audi used Ocular Rift virtual reality technology at Goodwood

 

By Joe McCarthy

Audi UK leveraged virtual reality technology and various digital installations to enhance the consumer experience at the Goodwood Festival of Speed.

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  1. Kering loops France’s Ardian into Fifth Avenue investment
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  3. Ruinart reveals annual Carte Blanche creative collaboration
  4. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  5. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
  6. Moncler returns to the slopes for Grenoble campaign
  7. Capri Holdings closes Versace divestiture
  8. Audi propels Santa into the future with electric sleigh
  9. Dolce & Gabbana debuts Devotion fragrance film
  10. Sephora introduces new concept for SEPHORiA 2026
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