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Columns

How brands must adapt to shifts in digital marketing

January 11, 2016

Rafael Urbina is CEO of Batanga Media Rafael Urbina is CEO of Batanga Media

 

By a Luxury Daily columnist

By Rafael Urbina

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  1. Audi offers vision of progress in Janelle Monáe campaign
  2. Recommerce gains momentum as circularity become fashion pillar
  3. Bentley goes full throttle on consumer engagement, sustainability
  4. Why luxury is still exploring digital assets
  5. Louis XIII gets a taste of gamification with immersive experience
  6. Day's wrap: Delvaux, Moët Hennessy, Aston Martin, Yoox Net-A-Porter and Douglas Elliman
  7. Dior reinvigorates Miss Dior with latest floral romance
  8. With Kris Wu and other idols tainted, what is luxury’s next China strategy?
  9. Dior explores the craft of Sauvage in new campaign
  10. Consumers are mobile gamers, mobile gamers are consumers
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