Retail
November 6, 2018
Michael Kors' Singles' Day campaign from 2017. Image credit: Michael Kors
By Sarah Jones
Now in its 10th year, Singles’ Day has established itself as the largest global shopping holiday of the year, with sales eclipsing Black Friday.
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","iv":"07e5154b06e8b3c1ca5d97cea6f5fefc","s":"22ed854e89e15aa3"}
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