Retail
November 6, 2018
Michael Kors' Singles' Day campaign from 2017. Image credit: Michael Kors
By Sarah Jones
Now in its 10th year, Singles’ Day has established itself as the largest global shopping holiday of the year, with sales eclipsing Black Friday.
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","iv":"b9f6b39edd59c1eea538ba4659ca6a26","s":"a12d89b3cb7eb35e"}
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