Retail
November 6, 2018
Michael Kors' Singles' Day campaign from 2017. Image credit: Michael Kors
By Sarah Jones
Now in its 10th year, Singles’ Day has established itself as the largest global shopping holiday of the year, with sales eclipsing Black Friday.
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3OCqI8AxO\/SCMhZzj06tr9WPnWNp\/KkUFY60rIEjw\/IQXK9LMGAPo+1OSsGQ24Ha84w4L06bz9il3IemHKV45FK3ZO2lag\/XjBkq2+dsu4sA4vMvZ16B3NtnsFVIU++cubJIH53VBDRRPf3Se+qC5xL2TqFo1zvS7GJNbnOViwMs3wBur9h\/qijc1t1iVq3NiBcsVFfm5kjhH0vxJKLmKTloMRE01FWWVJ2CtGJwl5ovjXXVvPfVLyJ09vrIeyQJJ\/8BpZIRLSLDrdFkyqoziRTg7vWn8LDn8Im0noifLXq5BG8nqH0T9gZho0TYExznGPg9igqhsLD21uBOoA2WSO67PGLkRiBQH\/\/0XIu42cqx7t7ffghEy4ATp9On+ncse5zBw6i162EIElsrCJCGke\/Sq8KmIPO5YRMGkyhvI2pHUmjfP\/mFX543CbNDpS1ynWQHsK+dgpSpOvPd+0R0PCKP44F92IGVhGwppgqoAcfhJr3jaB7nxLcUH5oUat3oBbmY1RyL78Y1j951LBI+2ZucomfLSa7cZoRPvcIH5JXPg23TIdEAPjbHVlwkUDM4dc\/FcVglvvL7Nwlz1XJdYqxubR8nmTCOEeqqPcgPmmuFXC6\/aHOeP6k7bPaFJ9Ck+ugexntRF9sIJRWU93UNLJbl54JSlmiqgt\/iWnwvOFpjeTBCztryyEZOtbi8crv7Dfr9LLdeZXt0DVosW1EUB+DiggfSKNdAMx6guAyYELUCh8gvidP3JJzbBwodl57dLpccVxrX+u9w30BbIwwCFm68Tag\/4fnyei0fW8QFdPEbpZqazKAzntOEVrmgmnrwxlnWVfthk9NzHcxY2Up3TqQUFUo4j0tD\/NlX1P2a91Cowsrg1dndwYaUGW0ZePBKz+xG2KTV\/m3XOftWY6vH62EYx0IZgBT8Org0R8Ijbpk6Zbks6tg4znKFXyEwKwhR3HX\/fr++bchYA1FGXVoR7gWi9oFUQGobBuAYsC1tvZhs8LbHMmdQeVxdSxIcTpgyvMAvhrCRx0r5Kv\/5Wu905yt+eN+17Ji\/wV0409GXa85KwUsGSGG2yPboC+1f4Gd+WnKeBJtWKfxHzXUqNr7G9\/g56+ZpQsiVKijLXqNcI7GiLzdAWPwBLIeVze3xRbhaP9FAr0FjNo9d1g\/Ut8oLSqtfVSg8BR\/4MsNqgFDEfxz0IFXIFdgyB2KO9xwjuT0t335BRMZanJhEq9CzMyfOV\/bktefalQs62retXkafQML9d3O1Yz8F567upzMaQh9SXUcrxEfZub8fchVUsSVaiGCvF2pgQb51+6cvqrD97ynQhIgWlXJoD78iZOLYZZ61n0PChFmaSHukCsXrP+Tmcrl4OCHVlb39WFtu6GlRs7QV5gOy0H4wJRRFm822RHo5gO99HvFSaM04GL52S9F4mTN0aZwPOjTU+NqcyFv\/zjPTtpRtrPsPd7eIAGvy9s9b39ReHgjsrW7U\/+81pJS4g1b0TBOwkN+PdTJAv1FF7+9zgYzrn78ep4Jr45tYlBv3dpbLp\/1oE6uBlS7nN+9HucDxVDv8Zyud0zOcd9Q8Wo9LsONHPsdWEIY1QTAqGskR7\/JKMDD6lJsZIoCIAVDKDbeN89ytECGuKSwulU9q0E0OU1S5GlHwb0Ogw\/cAb55PmLI9yc5mocyrh8Ps0knG7WiirYofLIEI9+mJ1KH1UEmvGo2a9WPnbC3UyiiOjEbtN22oV\/BnAMDS1pp6oeqhTQ5jZYOZRDjD4sVhJDNHlkn\/PZTlnDO0thfgzdLYaOeySf3C7l+HooTbapsckGR\/HY+0ZB6O6UhekXZWDVnYx8tI2bOZW\/uWzqLd+Ydq\/cvIAa955ln7xnL5wSNWl7BK8jw8b4wd0GckrwPcc8BPm85PzA8Uy3hcFqKXZbcCaqAU1rhldxeTIIFIXSCUd+xFwVRHPifcFguyzHlAfyvk8oo5f4M8mheovQ5FmOLr3t+rO6hNI+AHBuXx1LbsBgZ+Svtqj14QSR6pdt+Iq8662asHDZPiEPxolmw\/OA5PzPTPMiJkWls2hHh0GK+xgWzmOPaCD82tX4HGraGrYlb5vZSnEfJaiFu98SceqvM6AyjaVlNn3GnxAeT5MXfQgav7epoRDFn5qHPayZr7SITM7FyyzHnDyOMJcnAt\/9uW8LOXTk2+6pacCwthe9XT35d06cfRCVXUFSZWsGruwYMG9EmrUjGsfTrrQ08Q8Qvd1Yt6iqEMFhp60IkwDt8C8nMcAKsc7GTfbj0jtQO3t+w3qrSIdcgmHfn5hMHmxhnGyfwmL8X2FNbttUWESjP\/3zvLV8D4eyRqVxL+seFnMhbW3WvbOFUJcibBZI3n18oSgYFBSQ\/Z8NLLQC5nYWmHarO5T8irkoMhAKwnJqxToSQL2LJ8Ibbtb7q6MHAhl0GJPAdxUJWjDdlSImcmx8P\/q7dnTClQraQzMfs8MJNJDytzG8LCOyKL1KB4eesXdo5JBNeZQsVfRfQfvvamyfkPLEqPSn4sDuhqJb0i5HT33kBdKHF8wWCflPez\/8KqHgZQKNc2xvQUs0zc\/uiIy\/21j+0pmqlnw\/uvsJlU6ObFpZ4oY9FtqhTe8cM+WOOpUDjeocA4bb1llfHOfOJOZjZtCHvblYpXpwXOpB0TTK65rqTcugG298ZpUxHOONfFPsBpwkybQMmqTTEvO+L0JubRM7+pL029nIVJ4x+Q6k08GLv\/5m9kHFn8JA9zKtu8jborQw3Q563QC9dacyjG7lToFrqSkioaHtad\/Rhk3AotH\/ppkfqaFZ2LVUQGi7nW8JPr7VXRbxVzCLFLeqmRa3LDG3k6YDy69GhAXzOQBwXaKAgnA5YwnIex0BKYII5nPZ3GKpa6A+8JjaMC+KkKv3rXWJgWbaRyJukwTlk\/7BKM2kxWOm9kxYXcjpDzMPzqpCQlCitzRvXafyH1jhBlIjHTeh1INMrx6f1YJ7C3rIu1+DOfNtzICDrMmiSOAhtlLwgVrCOGOlTKFBcYyp4czP9M6Km6IXJSrec74+9NsOtKCxIq4oi20XXsIT0CVAtzOrGXFQ+M0TBOtxothvYPpoDqB9XTrP24dsDncbYvfyqM6EooOnUgx9P4Bi8thPRJZFIuJt5Q1gqjEiFsp6r7eT\/WtzF7DeKIUvjovZBdPfoqGT84x7sIHbyG3iRJ8A1MpvmZD1SH214sBmnT+0IIQNIz7qS1j5uSHI\/X8sujSWU7DlNrsDJs9Ko\/\/sK+TQfhxCSQa1+gqah1DcQ7EFL9YHqwTY\/XYwS9OjPJLslDYRfUjjiJudfJZ7pCdU\/gXmVdBc9iQWQkL6n0aNEM33yxOvYpj12oOqFNJgSKh4O8H3VOqjH9LqfKd4rNLW9Tpec9ef3j+6ZLNamyqdZ4+UprexWTUje+uLe6t+cW5NvKeDtVCw78VZjIAqwdWY+jHthJIvJ4deJWi5BF0IJuOSmGfBO77xekdJBIOIMxplnHWwd+Yvazi0E+gm8O3yFVi7VxtgP7SaKMfZ28VrXuSU+fgwJwfLWCj8\/RiKQhkCxM\/lF934ZHQFqAOdNiDQPJw9bazTawCaultpLPsus374koF+SMSFwkGv0ILBSzUT\/yGNlMFWqxfyAhK9rI1VPMfPqOp8u1kgTeyGOtAT7nYQ4zPQM5MmOYS\/NxOLwmmQmDlZFcW7nhY3Gf8oIPb\/DMl6G+I8b+gucrCWn9kSbtTMnFNGzHSA6jgh9RDD46RpkVz0QImz+A6psoAf0ihBB9pihLXs43nEyxdhhmiGGeDqvbJZBU9YQ7VNeBEeBiq4ZDVEWFFURySMRcmiPBpEwKYa1bfd9KOq1u3Zl0GQyKHQFT1Rkq2m128RyacddtTj600mMAaAt1r08+NMFdTQqfBQGXZ0SuDylaOBn8acvnpP2o23V57BTIg+v4FsL1usR9DoZKfNpVUCPjlwsMv2DMXBqAWMdrTwDL7A8eTFQaNDMX8PJb6p3uzaAFM8\/Ec4P4Kpx7EebWP5+QX1+fXVsV6q5HztCHKL6o5H5kQQGk1rTXfCe33LGdwaW\/I7wHXpxj1bpGJ5DcpA1\/ENcn+7rGthTbJbrCSqZ1hlblIVuC\/fJR7gaZMyVfwxfzXQKpJZixeNBajOYWQlGu0XqhqXNUX6Rh0ViAiiSvBW87qY4qeqdm7sK2f2nHfm1\/I+O3\/Txxl4ptovzYbyXUlMPAba5kEnHbw\/5mFV+IU7Y9Xo9wGuo91spZ8k2exqVfgDHjSG+nrht3LOgPgv0oYUZ2cqB4zrW0qdY22WhBN4ZXbdoMrrcPR9m+J4YMAk2\/rBzqRFX4WetVWMCg9C5IVFfrulG60VM4R3p7m7zBverJoFzRzdGVWBBD\/bgZB8qauQMoLn7kZpZPbOQpUWbLdqENVPGVpyjF1epEPh7ai3tOn+w1QMhGoqSFKCEE4VD9VVRTwZAUxAV\/w0EF4yygTStTw0xPbPWhd4E\/JBodhTbCBddWoVqRktMZO3\/24uzenFGmCqDlS0fzFoTwAskrhRLNfmqT8W9sZIJ9NZr7CwaixNtsEx1FrsTz2otDGwfbZbxVnw\/pxwpoTWmu3P9j0hUDooS3DlY4hIuXw65vWkiyomqwusPrazeNHDZveLmHTv\/XsASLOj5gF+vOl2InnMBhefyOzd8a4pQq4FuCoXTv9L07Amuiu2S5DSeuMTqoGntPcZ7fttxj4QpC8hFg1m5kSowI77yXjF0RIE1\/w7L3SXz4z9i2HdTCMCL2KqsWoBUPOLU45eKE1ONIymOArs30fVB7WB3WAuL7+VvaxrvfW7qv7LVi8e\/WQwyyT2WEJFcQ3sNsq1YLx1mHImvcGBeLCXEPZHW\/4R7JKEDrMqclyno4Kmxidnc7L\/pLdKrsaL95St8EmmJekmNOP2UAi+zcbkaDgA+vA4g0z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