Luxury brands need to be more proactive in cultivating a presence in blogs that have assumed a more central role in the cultural discourse, according to several media experts.
Consumers trust blogs more compared to traditional media than they did five years ago. Brands should actively look for ways to generate positive press by developing relationships with prominent industry bloggers.
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","iv":"cda65f1aa821558a0b8d76a42a994f74","s":"5eee9ae4ce4715b3"}