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Home furnishings

How Matouk used data to drive major ROI increase

May 8, 2018

Matouk's focus on data allowed it to respond to changing consumer trends. Image credit: Matouk

 

By Danny Parisi

Luxury linen maker Matouk experienced more than 200 percent increase in ROI over six months after increasing its use of data analytics.

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  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
  2. Gucci revisits archival looks in pre-fall campaign
  3. CFDA bans fur from New York Fashion Week
  4. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  5. Kering Foundation to examine violence against women, children via new research program
  6. Versace announces exit of Dario Vitale as creative director
  7. A. Lange & Söhne opens doors to London flagship
  8. Buccellati brings retrospective show to Shanghai
  9. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  10. RH opens Detroit showroom
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