Home furnishings
May 8, 2018
Matouk's focus on data allowed it to respond to changing consumer trends. Image credit: Matouk
By Danny Parisi
Luxury linen maker Matouk experienced more than 200 percent increase in ROI over six months after increasing its use of data analytics.
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","iv":"9183c326a0632883304a830ccb7c07dd","s":"15582f6712b7b89a"}
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