Luxury Daily
The authority in luxury news.
Dec. 6, 2025
  1. France welcomes first Case Loewe location
  2. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  3. Versace announces exit of Dario Vitale as creative director
  4. Mercedes-AMG partners with Brad Pitt, stages racing stunt in Las Vegas
  5. Chopard, Boss, Lancôme front AR experience from Snapchat
  6. Vhernier enters Asia with new store concept
  7. New film from Moncler marks return to Winter Olympics
  8. Hyatt names global lead for luxury brands
  9. ‘Tech is transforming every corner of our lives, drinks will be no exception’: report
  10. Fendi reveals holiday window displays
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

How Moncler found the perfect recipe for China’s post-COVID-19 market

July 14, 2020

Moncler created a series of online and offline events as a way to maximize exposure for a new product drop, and they garnered impressive results. Image courtesy of Moncler Moncler created a series of online and offline events as a way to maximize exposure for a new product drop, and they garnered impressive results. Image courtesy of Moncler

 

By Ruonan Zheng

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. France welcomes first Case Loewe location
  2. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  3. Versace announces exit of Dario Vitale as creative director
  4. Mercedes-AMG partners with Brad Pitt, stages racing stunt in Las Vegas
  5. Chopard, Boss, Lancôme front AR experience from Snapchat
  6. Vhernier enters Asia with new store concept
  7. New film from Moncler marks return to Winter Olympics
  8. Hyatt names global lead for luxury brands
  9. ‘Tech is transforming every corner of our lives, drinks will be no exception’: report
  10. Fendi reveals holiday window displays
VIDEOS
More Videos

MORE IN Apparel and accessories
CFDA bans fur from New York Fashion Week
Versace announces exit of Dario Vitale as creative director
Alexander McQueen tests new creative signatures in spring/summer 2026 preview
Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
Dior’s ‘Lady Art’ project turns 10
New film from Moncler marks return to Winter Olympics



RECENT ARTICLES
CFDA bans fur from New York Fashion Week
The Macallan hosts exclusive residency at Rosewood Baha Mar
RH opens Detroit showroom

Alexander McQueen tests new creative signatures in spring/summer 2026 preview
Off the Cuff: A Q&A with The 1916 Company’s John Shmerler
Presenting bespoke models, Bentley tributes ‘Dutch Masters’