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Dec. 26, 2025
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  4. Veuve Clicquot debuts après-ski activations
  5. Dior, Rizzoli to release book on Lady Art project
  6. US luxury car market expected to double in next decade: BCG
  7. Savannah College of Art and Design debuts SCAD LUXE research center
  8. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  9. Fendi pays homage to artist with playful puppet fall campaign
  10. Audi propels Santa into the future with electric sleigh
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How much of a boost do celebrities give fashion campaigns?

May 29, 2015

Dior Secret Garden campaign image featuring Rihanna Dior Secret Garden campaign image featuring Rihanna

 

By Sarah Jones

Fashion brands have increasingly been picking famous faces over professional models for their advertising campaigns, favoring the well known over the generally unfamiliar.

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  1. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  2. Brioni launches anniversary capsule at Bergdorf Goodman
  3. Veuve Clicquot debuts après-ski activations
  4. Dior, Rizzoli to release book on Lady Art project
  5. Dior dives into French Riviera with escapist fragrance
  6. Hermès showcases the surreal for spring campaign
  7. US luxury car market expected to double in next decade: BCG
  8. Louis Vuitton introduces Visionary Journeys Seoul
  9. Savannah College of Art and Design debuts SCAD LUXE research center
  10. Fendi pays homage to artist with playful puppet fall campaign
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