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Feb. 6, 2026
  1. Louis Vuitton, De Bethune combine codes with collaborative chronograph, clock
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  7. Top luxury campaigns of 2025: Luxury Daily
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Marketing

How to reach Chinese men with your luxury brand

February 12, 2020

For global brands wanting to grab more of China’s ever-increasing male consumer market, they need to prioritize influencer marketing, Big Data and adaptability. Image credit: Shutterstock For global brands wanting to grab more of China’s ever-increasing male consumer market, they need to prioritize influencer marketing, Big Data and adaptability. Image credit: Shutterstock

 

By Adina-Laura Achim

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  1. Louis Vuitton, De Bethune combine codes with collaborative chronograph, clock
  2. Luxury Unfiltered: Why halo strategies from legacy brands need attention
  3. Bulgari Hotel Roma introduces treasure hunt experience
  4. Saint Laurent pulls fine art into Parisian flagship
  5. Mercedes-Benz highlights 140 years of automotive progress
  6. Cartier expands Clash collection
  7. Top luxury campaigns of 2025: Luxury Daily
  8. Off the Cuff: A Q&A with Raffles & Fairmont Hotels and Resorts' Omer Acar
  9. Coty partners with OpenAI
  10. Luxury Women to Watch 2019
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