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March 1, 2026
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Apparel and accessories

Hugo Boss embraces denim in dual summer 2024 drop

February 29, 2024

The maison’s iconic shade of red contrasts with the new blue aesthetic. Image credit: Hugo Boss The maison’s iconic shade of red contrasts with the new blue aesthetic. Image credit: Hugo Boss

 

By Luxury Daily News Service

Casualwear is at the core of German fashion house Hugo Boss’ latest campaign, now live on social media and in retail placements.

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  1. Moschino allows consumers to shop the runway during live-stream
  2. LVMH announces 2022 Prize finalists
  3. Michael Kors launches WeChat platform to enhance shopping experience in Asia
  4. Kering, in transparency move, goes for 100pc traceable organic cotton
  5. Chloé fetes iconic anniversary collection via video series
  6. Bentley limits bespoke SUV production for added exclusivity
  7. Mark Cross continues comeback with retail, resale launches
  8. Black Tomato invites travelers to star in favorite stories
  9. Mercedes introduces electric bike collection
  10. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
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