Commerce
July 28, 2011
By Kayla Hutzler
Luxury brands such as Gucci, Burberry and Hugo Boss are using commerce-enabled videos and pioneering what one expert is calling the future of ecommerce.
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","iv":"c8c7f9cc1610e5d79a5ab82622a5bc84","s":"94fa31680ae4250b"}
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