Luxury Daily
The authority in luxury news.
April 21, 2026
  1. Balenciaga deploys new art series
  2. Luxury brands are now limited in naming capacity
  3. Fendi announces inaugural Design Prize winner
  4. Fairmont Hotels launches ‘Wellness Without Walls’ with footballer Kylian Mbappé
  5. Founding stories fuel Watches and Wonders Geneva 2026
  6. Louis Vuitton asks “What is Savoir-Faire” in first episode of new Art of Craftsmanship series
  7. Marc Jacobs teams up with Tao Group Hospitality at Coachella
  8. Luxury Unfiltered: The Q1 number luxury will celebrate is the one that should worry it most
  9. Luxury Unfiltered: Brands must adapt or perish in the Gen Z era
  10. Gucci revisits ‘The Art of Silk’
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Commerce

Nespresso turns to pop star to lead next campaign

March 19, 2026

The brand has named pop star Dua Lipa its new global brand ambassador, pairing the appointment with the April 14 unveiling of “Vertuo World,” a new global campaign launching across all platforms. Image credit: Nespresso The brand has named pop star Dua Lipa its new global brand ambassador, pairing the appointment with “Vertuo World,” a new campaign coming April 14. Image credit: Nespresso

 

By Amirah Keaton for Luxury Daily News Service

Four decades in, Swiss coffee company Nespresso is looking to a new generation to carry its story forward.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Balenciaga deploys new art series
  2. Luxury brands are now limited in naming capacity
  3. Fendi announces inaugural Design Prize winner
  4. Fairmont Hotels launches ‘Wellness Without Walls’ with footballer Kylian Mbappé
  5. Founding stories fuel Watches and Wonders Geneva 2026
  6. Louis Vuitton asks “What is Savoir-Faire” in first episode of new Art of Craftsmanship series
  7. Marc Jacobs teams up with Tao Group Hospitality at Coachella
  8. Luxury Unfiltered: The Q1 number luxury will celebrate is the one that should worry it most
  9. Luxury Unfiltered: Brands must adapt or perish in the Gen Z era
  10. Gucci revisits ‘The Art of Silk’
VIDEOS
More Videos

MORE IN Commerce
First-quarter revenue at Kering drops 6pc
Boss to restyle Australian Open
LVMH Q1 2026 sales down 6pc
Dolce & Gabbana appoints Stefano Cantino co-CEO following chairman change
Global deliveries take 15pc hit at Porsche in Q1
The 1916 Company sets up shop on Manhattan Beach



RECENT ARTICLES
Luxury brands are now limited in naming capacity
Balenciaga deploys new art series
Fendi announces inaugural Design Prize winner

Marc Jacobs teams up with Tao Group Hospitality at Coachella
The Luxury Collection marks 120 years with retail pop-up at Milan Design Week
Fairmont Hotels launches ‘Wellness Without Walls’ with footballer Kylian Mbappé