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April 18, 2026
  1. Marc Jacobs teams up with Tao Group Hospitality at Coachella
  2. The Luxury Collection marks 120 years with retail pop-up at Milan Design Week
  3. What can luxury learn from ‘Demetra,’ Gucci’s latest sustainable launch?
  4. Fairmont Hotels launches ‘Wellness Without Walls’ with footballer Kylian Mbappé
  5. Culture is luxury’s next competitive edge
  6. Air France unveils Le Bon Marché pop-up for holiday shoppers
  7. Luxury Unfiltered: The Q1 number luxury will celebrate is the one that should worry it most
  8. First-quarter revenue at Kering drops 6pc
  9. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  10. Zegna Group global revenue growth up 27.5pc in Q3, with China only laggard
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Retail

Is targeting vouchers a successful strategy for brands?

June 11, 2020

As voucher programs have been implemented by local governments, ecommerce platforms and shopping malls, how can brands leverage them in China? Image credit: Shutterstock As voucher programs have been implemented by local governments, ecommerce platforms and shopping malls, how can brands leverage them in China? Image credit: Shutterstock

 

By Wenzhuo Wu

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  1. Marc Jacobs teams up with Tao Group Hospitality at Coachella
  2. The Luxury Collection marks 120 years with retail pop-up at Milan Design Week
  3. What can luxury learn from ‘Demetra,’ Gucci’s latest sustainable launch?
  4. Fairmont Hotels launches ‘Wellness Without Walls’ with footballer Kylian Mbappé
  5. Culture is luxury’s next competitive edge
  6. Air France unveils Le Bon Marché pop-up for holiday shoppers
  7. Luxury Unfiltered: The Q1 number luxury will celebrate is the one that should worry it most
  8. First-quarter revenue at Kering drops 6pc
  9. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  10. Zegna Group global revenue growth up 27.5pc in Q3, with China only laggard
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