Internet
May 18, 2022
Brands like Gucci welcome digital capabilities with open arms, but the same cannot be said for others. Image courtesy of Gucci
By Nora Howe
As the topic of non-fungible tokens (NFTs) has permeated conversations from the dinner table to the boardroom, players in the luxury space have developed varied attitudes toward this fluctuating market.
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","iv":"6a03f3b897467d55d69755aa036af4ae","s":"8452bc93818bb4de"}
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