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March 9, 2026
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Retail

IWC Schaffhausen opens new flagship on Madison Avenue

May 10, 2024

An atelier resides within full view of the timepiece showroom. Image credit: IWC Schaffhausen The Swiss watchmaker's retail space features an atelier and on-site product testing lab. Image credit: IWC Schaffhausen

 

By Luxury Daily News Service

Swiss watchmaker IWC Schaffhausen is shifting gears in the Big Apple.

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