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Jewelry

IWC taps international influencers to flaunt feminine timepieces

June 15, 2017

Still from IWC Schaffhausen's "The Code of Beauty" film. Image credit: IWC

 

By Sarah Jones

Swiss watchmaker IWC Schaffhausen is boosting the visibility of a mysterious new campaign with the help of a bevy of influencers.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  3. Louis Vuitton shares names of final Watch Prize contestants, jury members
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  5. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  6. US luxury car market expected to double in next decade: BCG
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  9. Coty earns ‘A’ score from CDP
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Dior builds five-story statement flagship in Beijing
Louis Vuitton shares names of final Watch Prize contestants, jury members
Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam