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Fragrance and personal care

Jimmy Choo’s latest cologne ad aims for balance between sensual and playful

May 30, 2017

Despite the brand still being up for sale with no buyers yet, Jimmy Choo is releasing a new fragrance line called Ice

 

By Danny Parisi

Jimmy Choo's new fragrance for men is arriving with an accompanying photo shoot focusing on a "playful seduction" by the sea.

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  1. Brioni launches anniversary capsule at Bergdorf Goodman
  2. Veuve Clicquot debuts après-ski activations
  3. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  4. Presentation decks and agenda for Luxury FirstLook Jan. 15
  5. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  6. Dior dives into French Riviera with escapist fragrance
  7. Free webinar Oct. 27: Finances of the luxury home buyer
  8. Audi propels Santa into the future with electric sleigh
  9. Hermès showcases the surreal for spring campaign
  10. Pratesi continues retail push with new Boston boutique
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