Fragrance and personal care
July 1, 2025
Rest and relaxation sit at the center of the promotional initiative, now live across social platforms. Image credit: Jo Malone
By Zach James
British luxury fragrance brand Jo Malone is celebrating the great indoors with its latest marketing endeavor.
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","iv":"486c3e5e531a768fd03b502b09888fe9","s":"48ab2ceca8a744ec"}
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