Advertising
August 17, 2015
Image from John Varvatos' Dark Rebel campaign
By Sarah Jones
U.S. fashion label John Varvatos is speaking to the independently minded through a digital campaign surrounding its latest fragrance Dark Rebel.
{"ct":"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","iv":"ede828bf06def7d3b79b8bac49120923","s":"945477943bb6df71"}
Share your thoughts. Click here