Retail
February 5, 2020
The concept of social retail, which revolves around rewarding consumers for what they share online, has already penetrated close to 71 percent of China. Image credit: Shutterstock
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RX+vSHn2qCfwNmD4l\/GD3d9\/exEUpyu0Gpg5NHHtFbcznWtrKeA4DLmlEkHpCMyCzse+tRf0xzhtYc\/dY6jRTjVXyKIgHXySasPw6PxJu+Y31s4ep4wmLVYK7hJGs2\/AV1\/ewhaqW3pJM0lQwPWYx76L1Gttb6duSoT5dttkNwX3\/3wttNeOBCjjERF8KEujjG2RcjIP071GV4\/KDa21cpMFuQv6\/tf9aaMlMmlwL4lp5qwY8DSy9vV57oQegR9HL16IpNoBqlK3PHXaC0AH8BHNmQrEr0lTkxfrzxnFNJ4AviVVHUgDAk5HlAtlUeWoNVzg62MZxVJxFe7QkGUPHUvqyjm\/o3x14mS60WKZ0xnqWBCzlv+jEhjLSXOIWae9AQWCsJvLC78z+SrTYoyJjf0yQ\/B2tnJGEwLIMBt1uQXh3RjypJZikey6p5o79Ea4GoUGhS78TED3+WfU82taklwBBRP0b6fLLHfFHSiZ8vKZ9u01x3XRwDEuNx7hZXou29hM9XTt+M5NX1SIYJFPyPy\/6am4IZMMCxxGKymQGGUmVDvo6JhKVv3JXrcUYYpxASKw3iradseKT83tfxsVkW26khRFyO0nZ4MHxi92QcDRj9K6WZXL6Ko0FLazkmCIMr5NFUKIe69DwclAZRxyldrhisznMd2cs9LFz3QdfFAuXvss1yaiUeHSmlEln+rBB5argkE73iiTrwzuSDgx0nKGhaIsxCbhBD2DWiPwAxw1y1DYu1+o8MfBSdbMXsThbNE0AQz9gHhIzMnC\/sFUojooOPPFVVs8Gds1Je9dBSFArzc+StmVcqgZWGpsdw\/nFdjR0\/wU4ZO7K31UEmc2qQJeNXSczO9XP2rmV2pdUg+7HMNDrp0swhcRbHcRuDzwGoQz6N5VG4Aclr+VF7cGRXJPAhDqR0Ey4Stt\/QBk\/5zmsIIqZ2aQGwGdAqEA2tzyDdQ1CRjsLVC1PVyn\/+I4bTQwZxUMDqKVkK0QEh5i2N16vSBGehURGtsszVwGImobWPm+iDdPBX1+pY41bCiJ18zdsXleWDaT87hBJfTgIC83L+TRy9v0EDCXgpdc2m5zOtFI9XFtSFkULB656f+yKzcwmVZxjNKirh+V2cittx5XLHekgw9gncxc+ElAcaz+MrYKyRN8Vh1dVm+RNAImfMnXoztO\/Py8zRWcpc0NFmScVJ4ZXb6gheRDy4cqees8lQtWLJsK3uS7B64IZ7vsyjTOzTa2MioR1++3mr3\/nDizUFw2RnKBWAvwJfZ+Dy7xwm8WstzoHFjoyhK1A+IfCOSK2hcsqwRj4M6bY8+1mZ8+f+2xsEtrHgobnQIiJ5d0C2YMbE5YCwb6rcNk2rfAozd1yQppDqxUPchZaf7B4ZmXYu\/zN2ttnvb6UwyXj3BxUYqZv9hfGaRqkKn88M84TwzGUOW6EDTeBXnZhF2xr2UTHFNEmQ8hQuRMrgMgJqXn9Z2w48vS7cKUIzCwVFSJjkFKssF2AHXDvsP8dwZTIA58P1P7Fx5Yqf+Ux4bs\/IweHwMPSsqzNIyE3Ka2md4B0+sCUlnB0ppdCraeoNOm3cSoLU3jSn19sriy9njAORRM76SBzAVw1L3Z6QjLIDEALQNGbclMfiBwD5DrPc2VDPXYnQmSlNJNE2uKRV0mRjWGf2CrmSALI5XQ4KJ0Ejy\/3iWBZ8I79FC+rK2niUM\/zpd5bUkOVvIQB23\/Kd8He\/\/1vjDDliyTcDa3BFQVVLdmRG1f57RKOhr+4wtr65z\/pYKpS7tkMJ61ydKBharVoZmYEOYTrbDzATERkk1r60N4OcLcYqGz2XRX1lKBIWoj07ipLKefi3+r8A913M1R88tyFZ1A+\/ldzbth8V84wkyT8AD8GCA7nEik4hO18\/t1ESpRHp4xLQqQipZb0orK4ommJQcDSyn2ILjoTJA8B5Shx5zIBpH\/rfoWhcE\/mdbz9QRKgIEpPhYAKlE5xNVEXB7AsbmdY6knhmf6iJIUraSgeUL7P0\/8TKH0+p321hNoP+6Er28s+qbffbztp9EuoAe+VdoX1VsOMYx+4MiQeL1eXaXmusUn\/nahqPJiaT1+8uEwPYEWLMeIHqNhzi5oEOBdyCwqjU5Gr1cTStXDkg0PvTLf0MlhKDy3xoix8vRvZ4\/di7pdy6bixqQc0T774hapnqIbL7Hvb5E0lVCD0BeEZuttNNwmEwchJp1jsP9Dr65GyF4WzU6eG9CFqONM118xxr3CpQUJo8H5iocSuF\/cNDt0l76zEbW+3P971iBPXQFcTF2o6F035JcDFMw1lMeO1Xysly2VC0JnORY7zh3WmAAWVMsT\/cZ55pMRxln7ITyEg6xtA9rpCR\/bcQrvZ3kU651hsvt4LyrHCPULrY4SgJWJdc9Cq9m0OPKBqhSi3ziLrByuh4NVpykeNqpaVleh4aJ\/D3NvceiYxZHiQzwDmCi1G1SZH9tHesoC0kKkxSD6YozmGKBNgWfyy4h7q\/VuHiMw0WePZtdSUImXHj9ZWs85phllWQ\/KqCBVkj5stUgdf2mtHYQ+kfGLCFSC5otLOvN6zHZwKJJlrNHasEAYL2vSuvGzEzIoTfwum0Ye5mLGl4SP8biVHQGkt7esuOaNgbsyOBRTeAKKlWbnd3d5K8kMu1HRhWcac9JsfDsyJx+H55ZIj2DQR+rPYEik\/0j6gF9BOb\/l4hGtdozt7RRYk8jB9i8XGayFjHHRiSotXqqVBS7601lantlzLdplILXYPR7bYjivMR\/8xpywQ6KMwl8uJukrXnKo\/yRjXb8xArfsFHyonOV8P80EAFGHEahoOqo9OghtCWp2ghcnPu84G3e+O4erEp7lR9F2mQ9TMURDh5W+Bi2CaOESEU9gmZXclFjdmWdw3QunvzY4hYo3eo7+zmYRgQervdRVvsgbRuiZRgWN3\/B2EHj\/83xIy1bmKrUqBC83HUwvr4WjKtCHMw2ChTwrEXpK4tPxurzBt7Bnmvrhn1lyK9PaHFI2dCe0lSujb4Cxjq497RVMKSfZctrSusgfj9igHMMwtUWpoKyzYOTGpMoCsLMJwIf5XYT\/XDLnkmVq26lR+HyJddYzt2jArz2Kin\/urKhsxfXoXgy\/kCNhPgNQWndxrluhlX+UkMfBt8Z36D4nP9d+ESjM4nwFslbrB0II3CAybzJZ4x1vVyOiR1gg4yftLRkW1m6HWqiQj1mIM8qcrLXhW4dQvAEWVacAOas3K+ImqKJZ84YUdQoXvbKxLYWxnAKBWGvdCFhN10QV3WyzflRXc6oG0Zj1g\/tM3xDXhRqqFSz3pHqyxUxUB4Y6UbrBdhkSnsUrbt71MIhiWiyB\/DyupXTCwjV9i0PaGXsBi3fCYYg05NwyySBdn9kj445C+ouxDFSpoH+0GcLXZkFuiShv9RzLqPAJOW9A+FiVIR5BT\/MjNht1LhGTv0jZQDhRY9\/i8n7NpfObxGP6\/I5n7ZvuHWyqN6ZDNWbyxtZ5UqW55O6rM3iBULbDbCDc21KLyqkUZQO\/u6ECjVB5c8DrITbUstBpPo8OSsmNyO1sU4WB8ZCHz2X9TPjQFlsV1G3JgjLKhXNSpDWJ+e1gzSfQnaL+lWCTcIJ37Xh1ksS0lQmtNhZd\/FkkFdWRQ5Tge4zhPdvmXxdQGJYQD0iMZ7vtrDxcKq0G5KR3vSowvK3+Muc70ySVwEYTvnUd7Lt+7qJjO5LYDt2vn\/3GfFkeYBGsRJGdNy+bTUCZIR9BulHsWqXPwdl2m92hfejcmSvcXUabq8O0uHtoeTdVe5FZ33fO4XFRWCYG71oTivPs3w03kXks1Ely+vNNqVShapLAZcAXNLlY\/ESHQYULMMmBAHd9QeK8gNBxRYk73bTft\/DSUnmyqT02mC4kgMey17a06fSxETbo0j1OL2rtKZ+zwpk0e+dn00zT5UcfqusO8v15aecnwna5byBl9py3lemGQBJa0pYDm9D6IU6GrRWAFYeYFCSIWlmvgmYgc\/FAggowWgTbtb3oA152wYbORqhJTUiVF9IFKL6XqXnMddogR4WAIOKyLl+ELvQKM2i0o2EvucvBDUP0FjYOa2+AA4pYRs9STn82Rgjlq06K7Qy5xpwLnueWljt4Tqftkevj\/SyotpgJ0WAlx7C3jwDQBW18+ju+J7kPlm5XGK5W2iN+5X5Oiovy7wDyHw4ODR+QpxOzTvXZZa0ZHaKO3sSAGKaEoBKGt8Y4raAYrtem\/q9c6uZCvbsOSnxx+1kAzH94ZQU2Js65P7Sxzis5weJFUU\/u8UJHyy7dwW6L3c+etb0GVQhIDZ7oM12EswKwZiJkPCmSYpfzMwufVcCBr+LHSYSEYOS3bSXEg9pDM59hAF8wKoPpCx\/djKX\/oIltPFuhT9mOKA8WJkCC39isT3Lb1ROm6KIyeefGK5P3DJYUH2JiOLEeeNzKPKHf5TxUyO9DryKu3TNkuR05mHlFah2YtZDToksA3WcJOnnyNYDK9ZR8Q\/X5eFkdq\/vMm4hpBApdyGHbLO5Z4G3DdDHMnwUzNYp2t9IidIihKnIbF2xW8B\/FJ11\/cF2f8nOF5Bs3\/cm+ueccqzA1Sop8gitfDWwVyXkI3hYwIL311XUq28kJWkDJmt15hJuhKPWW1bHrJUKg9FipcmlyYyFUm8gXMtvtmRtIvBaZJnqVazoolfHiYda6uwOIDbRFfQcZ6JLHLB70oaOPbbOCe9X4KuNQhgVOIattDTzCEXMzDJsuRQtUqgC9VCHw7IN3Rkcw2MNms9kr16y8bF0O4tt1bfpXm8Avflcs8yjZUPNhgd9ADN5qdMBuugcmoCZKBvPe9ivH2qpPtYLPQngb93pcdX52+VYa\/keH3y7vkMD\/kgbIozQhO4wz0nL9V3d1SzOYBqKX6CdZrdP4TGvj59s1GaVvyD\/Xua5ETNGVzuMteIv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