NEW YORK – A L'Occitane en Provence executive at the ad:tech New York 2012 conference last week said that through prompting users to socially sign-into its ecommerce site with their Facebook account, the brand is tailoring the experience to drive revenue.
{"ct":"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","iv":"c005b1f032c9031e8903403812dc544b","s":"5c949495811fe407"}