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In-store

Langham Place touts Maserati chauffeur service through pre-ordered cocktail

November 14, 2013

 

By Joe McCarthy

Langham Place Fifth Avenue, New York is targeting busy consumers with its new Maserati Quattroporte chauffeur service promoted with an exclusive cocktail available through November.

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  1. Affluent consumers unsatisfied with luxury marketing: YouGov
  2. Subscribe now: Full access to 80,000+ articles, reports, videos and images
  3. Princess Cruises readies itself for new ships, luxury suite launches
  4. Positive feedback, relevant information key to drawing in new consumers
  5. Day's wrap: Chaumet, Princess Cruises, Gucci, The Luxury Collection, Balmain and Ulysse Nardin
  6. Bulgari incorporates Italian movie motifs into latest collection
  7. Nordstrom contemplates dressing room iPads to elevate customer experience
  8. Perrier-Jouët pops up in Paris for nature-themed event
  9. Ermenegildo Zegna pushes sneaker launch with customization
  10. Gucci campaigns for its timepieces in political-themed ads
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