Automotive
December 13, 2018
The Lexus ES. Image credit: Lexus
By Brielle Jaekel
Toyota Corp.’s Lexus has seen positive effects from a high-touch mobile campaign that leverages artificial intelligence to tailor advertising to users in the moment.
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","iv":"44301bbde110ad15cef1f34127588c48","s":"c218f771d73c189e"}
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