Mobile
February 16, 2012
By Rachel Lamb
Toyota Corp.’s Lexus has included two gaming applications as just one of the components in a 360-degree marketing strategy in collaboration with Sports Illustrated advertising its new GS models.
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","iv":"970ae3ea0bbdfebc7c6ae566fe596501","s":"f0e29e54dfd3b340"}
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