Luxury Daily
World’s leading luxury business publication
June 22, 2018
  1. Day's wrap: Chanel, LVMH, Kering, Swiss watches, online retail, Thomas Goode and Le Méridien
  2. Chanel lets financial figures out of the bag
  3. Delivering excellent retail experiences hinges on ease, emotion
  4. Art, wine overtake cars as top performing luxury investments: Knight Frank
  5. LVMH invites consumers behind-the-scenes via expanded open house
  6. Bleu de Chanel dives deep with new campaign
  7. A conversation with Apple retail boss Angela Ahrendts at Cannes Lions 2018
  8. Luxury market looking up in 2018, say industry execs
  9. Rolls-Royce brings its Art Programme to Serpentine Galleries
  10. U.S. Supreme Court rules states can collect sales tax from online retailers
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Lexus looks to woo Facebook users with targeted ads

February 17, 2015

Lexus targets younger consumers Lexus targets younger consumers

 

By Nancy Buckley

Toyota Corp.’s Lexus is using Facebook’s advertising data and targeting tools to reach niche audiences with more than 1,000 videos created to appeal to different types of consumer.

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  1. Day's wrap: Chanel, LVMH, Kering, Swiss watches, online retail, Thomas Goode and Le Méridien
  2. Chanel lets financial figures out of the bag
  3. Delivering excellent retail experiences hinges on ease, emotion
  4. Art, wine overtake cars as top performing luxury investments: Knight Frank
  5. LVMH invites consumers behind-the-scenes via expanded open house
  6. Bleu de Chanel dives deep with new campaign
  7. A conversation with Apple retail boss Angela Ahrendts at Cannes Lions 2018
  8. Luxury market looking up in 2018, say industry execs
  9. Rolls-Royce brings its Art Programme to Serpentine Galleries
  10. U.S. Supreme Court rules states can collect sales tax from online retailers
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