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Lexus uses Wired to push Enform app suite

March 22, 2012

 

By Tricia Carr

Toyota Corp.’s Lexus is connecting readers to an online test-drive experience and introducing the latest updates on the Lexus Enform application via Condé Nast's Wired’s April issue.

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  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
  2. Gucci revisits archival looks in pre-fall campaign
  3. CFDA bans fur from New York Fashion Week
  4. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  5. Kering Foundation to examine violence against women, children via new research program
  6. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  7. Versace announces exit of Dario Vitale as creative director
  8. Buccellati brings retrospective show to Shanghai
  9. A. Lange & Söhne opens doors to London flagship
  10. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
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