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Automotive

Lexus shows its bold, spicier side in custom Sriracha-branded model

November 16, 2016

Lexus Sriracha IS custom model Lexus Sriracha IS custom model

 

By Staff reports

Toyota Corp.’s Lexus is spicing things up for The Los Angeles Auto Show Nov. 18-27 through a partnership with an unexpected consumer packaged good.

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  1. Kering rocked by 11pc sales dip in Q1
  2. Kendall Jenner, Bad Bunny star in latest chapter of Gucci Valigeria
  3. Chanel v. What Goes Around Comes Around: Will luxury resellers change course?
  4. Chanel improves digital brand experience with mobile site
  5. Ginori 1735 applies pastel twists to tableware staples
  6. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  7. In Louis Vuitton’s blue checkerboard battle, EU court rules design has not acquired trademark distinctiveness
  8. Silversea to launch postgrad program with Les Roches
  9. Glenmorangie supports female distillers with OurWhisky Foundation
  10. Porsche named official electric vehicle of 2024 Met Gala
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