Toyota-owned automaker Lexus is strengthening its long game and attracting young male athletes by sponsoring golf star Jason Day via social media marketing.
Australian-born Mr. Day will debut the sponsorship at the 2011 U.S. Open Championships June 16-19. The golfer will join other Lexus sponsors including Nick Watney, Natalie Gulbis, Charles Howell III, Annika Sorenstam, Peter Jacobsen, Mark O’Meara, Raymond Floyd, Johnny Miller and Mark Pfeil.
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","iv":"9967067cce62bf82001e9363a9cd5e73","s":"6fd15dfc68b41aad"}