Toyota-owned automaker Lexus is strengthening its long game and attracting young male athletes by sponsoring golf star Jason Day via social media marketing.
Australian-born Mr. Day will debut the sponsorship at the 2011 U.S. Open Championships June 16-19. The golfer will join other Lexus sponsors including Nick Watney, Natalie Gulbis, Charles Howell III, Annika Sorenstam, Peter Jacobsen, Mark O’Meara, Raymond Floyd, Johnny Miller and Mark Pfeil.
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","iv":"17098f87608a8470cb2dcdc838cdf305","s":"fca2a92d0496cc28"}