Toyota-owned automaker Lexus is strengthening its long game and attracting young male athletes by sponsoring golf star Jason Day via social media marketing.
Australian-born Mr. Day will debut the sponsorship at the 2011 U.S. Open Championships June 16-19. The golfer will join other Lexus sponsors including Nick Watney, Natalie Gulbis, Charles Howell III, Annika Sorenstam, Peter Jacobsen, Mark O’Meara, Raymond Floyd, Johnny Miller and Mark Pfeil.
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","iv":"33062313e0b92596be6c2601c8a345c7","s":"2d6492aa88eafe3d"}