Toyota-owned automaker Lexus is strengthening its long game and attracting young male athletes by sponsoring golf star Jason Day via social media marketing.
Australian-born Mr. Day will debut the sponsorship at the 2011 U.S. Open Championships June 16-19. The golfer will join other Lexus sponsors including Nick Watney, Natalie Gulbis, Charles Howell III, Annika Sorenstam, Peter Jacobsen, Mark O’Meara, Raymond Floyd, Johnny Miller and Mark Pfeil.
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","iv":"4433a3268db1500e5786b5d5e93be2ac","s":"bcec3afec3253275"}