Automotive
May 4, 2018
Lexus' "Cloud with a chance of truth" spot. Image credit: Lexus
By Brielle Jaekel
Toyota Corp.’s Lexus is leveraging clever wordplay and visualizations to “clear the air” regarding stigma surrounding its fleet of hybrids.
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","iv":"4ecfea1a2a23204fc5762484fb78456b","s":"7468bfd0f69c94e1"}
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