Software and technology
November 4, 2021
As social shopping continues to accelerate, livestreaming events are becoming an integral part of this transactional channel. Image credit: Alibaba
By Nora Howe
The COVID-19 pandemic has accelerated the growth of livestreaming around the globe, after it first gained popularity among China’s highly digitalized society in 2016.
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jblumSP9xjPukH5xMe0zOhCmvC\/XscUagapBrVWljcR4rrSkqamn3m0BNQUD0kujlh\/GACScQFNHf+C4CTv2+nrbCXuDZDf9ByvMr9inBn2f7eYjFdk\/WIjjEQ6MQGJOZBJnKnB+2ZSE8i4GjPPNRL\/HtD1c6RtUlB3uFMyeqb6Zq75rAhn82fhvjySDTGaERQfZrScCqbv0uQXGJWX+WCX2cT15AClVuTnP5dCsTsae3L3u9bMBoHPEtkcAynadODIjh3uOtNYOYIv3spHg6g\/fWu0aWzLfrc0vPS1SPL4+clojJKM5wqnP7\/0H6TkWZR\/nDhWgdDM3WKe7E4GkXRaDhBqtQnlru4Q6aCIxrSHwDk8GMrLi5PcyQQE0F8SaKNSniHcVNmYl921jDR50HGbRdEKDDK8\/AD2Jd1jNtFhxBytI6jWWhwyTMKqgaHUPPARLl6EQytuqhNVxQobW3kwM5gUQ3WJILc38vwMlPUZdghSBWh92p0UmVesEdUIw3zOF7il3Om+FZ6hQst4KmMRAwQUQl2mQpsvJwoTsYnGDSl4+4oS3QjZChGdm4hAXYBvXf4yXkkkZC4C42hasHBjnwL4mDiuIKg\/OD5lG+RIUK9yNE5pNnsqUl4+nSt+dhHxvPBJl7COpZk+8yAUF7jC7p\/q2gO9fKC2K1wEOclJ2TbnIcdU3+tvEDFHHWxEb1kUAY0WyW8jOHfhacSy8X9Q1txqD93grwvudaJaNf+Vy5IQyKQbiFK9GAsXXSAAQ8WtIBwegnrAb15kD30o2Etb1JzlhVEKexe4sxwE6DkHPMwN0r6care4HHRGb5jX+YfyRUEIVT2unCml3ScnmAdIO7d9QhxQHLXcMzocVFHrltZrwfFizqaymshSLVoQlYQZom6uXD2gA4Smn08o\/S82KhTNnSTrP\/T3dfGaN0KVUF+Ya3BZhro8MxavURBkx+nJ0VpbzK5h5mUtL\/RUi1hspbmkhVZCKyrYRxMGZGGMY\/Xs\/yLjM4\/kH3DowolSaS2b9bLc2ORhKxcK\/9RzhQf6SC\/sN7MF7mfWfHFhS9uycogywifWsH7tDWhfrhqnDzqLfPLAofzWmv4dqksMxt0ZcCPCPCJssdhNV5cKjd3\/Py02KI8B+g2OiUvjxCZ6Ue3Q7uDYIceWJsyQ8IfBKJPixgqVCvKYsW662zxtolnW7MhR70g0jvVafk2uaZJDWpPqQflQArmDJG2U3zfGCXFmbgguDx61bjOSMfavDd5Y4DRzdHvRQxrvGJp5tKOb+rMhSRMSierm1oQmmJ9YgDZZJRABjE9sdwu7QxJ3vAMRyhNDyIHebaBdsZwZ9MNYQ2WEfBwUEA1JVyXMRxgok6zIcOhr9+Rust4PazNhLr8JtIAhaxQxxkcs4JVLXabAdUtgWAC4KupU9fpd19jEJ16ls1hJsyIjvKRV\/zqE\/19WCW15uzYoi5QHGQWChVaiW2zov2EgpsEZNmWp4Ffmc1H9wD5Y1ijXTBBsjUWmgETkYkNL5e+9DnQhJTKHyjwukxgGoedCE8U6L9KEOsUakSjpqCK9daib3NhPj+XwIFQuYYMmuIczWNHYDvlzm75OdgDd0zaZtUwxvXgR2xn2ZWYtyd0g2hVb8vH4nv0\/iZQTFCqU2E\/qxxuoJmONsERWLiniX7ZFD7EQiQ4udSCI6+zKc2Rf5e1TO9eNs1IHUTPUXwRye0TKfeJONMqmrtWCbR4o1+B17w7XAhHfibUnp2MRaugkafSls5ODaRpwbNKPxtZBEJxhneJarpAOlTxPdnRM9mTpafthl9LH3+\/gM3h5TUPMAlsIl7kFEQQRHKwQTOYVzJSHNZM5qyTpoZ+wkisgKQ8bVlpDJ7i50pq26wanqg\/u1P8eW1KdLoFDPymUPck\/CoAZYZ305eOeGdMu3pO496c7S+12v7EKv8TsouInbXridMgkHQtOh1nBWCkHMNY8EE1jHrSeMm0otdYunb4fDkO7JdeRj0d0dOtpY56LLUzjEPZ17nEqNDp9OrzAL\/IH0a6XljyXbcLCoF4wX4Rpyx\/FFTAU6XFEAw7L8b1Npm9Yp1gECtINuimPA1DVS14PLnflD5hoRFpjJ8a2VvtnJwOSlQS+DTuE1p9e983NlhoIRTkTY7e5LXvIrxgm+wIFFYcA0AYds6+bWyMX2jpM1\/EQDLTZtga7D9Nkl5YbC4q3ISxpIdt8oDDz4OxV4wY4+LYP8iVkHhFeYMt7LwQepDInY7y7zzVJUDdCbU7fdjcx38SamV6PrTrCttjmLnTiXDeEy860lfVJfslXjBVatuF8dZXiguZu3\/TEhYsYujdXCprpFWUy2I2A7dTv\/MZhlTNuZVtHm1SHJsirnmwqjdHSjCmtRuJautT6P55kkwa\/jWqRbllZOHCx3NblTmpQ6ywylW23EyW5ny\/umdZwGB\/nmvQipNSn0ZrLAiWCW0wTjuyv3tkSLnAY\/ekl97L9gUrvWTfOloAZYn4IpDgBjToDSXw4ptePNYJOVhbzCqLX0plBEbtVCU3OvECX94F6cIb2YLwUIameh7syhvl1iVyorq7kI\/en1TD\/hFJQ0iKWUdIov9G6oRSx+s+XKK2suuF3MnqrrJHMSJWYHhL5Aw5WHCKZpHhEED1dvPhnHsGAJPp\/Duqa9AsThJ59tVBCaPKsYKBUBZIltoKubPUHsRFxUeZA6K9YVN8JuUdA55IPHKBdwjn0yMiKphTqJoabGvxCeFkLYnxv\/qZWWRGxj6EHGvTiZaKb\/1SNnepJMeesn4soAmEgChWT+1tVOt0oTx\/WcpXIKjdQoG8q+lW6kzL\/Cv3WtcIclRklJY\/lE8wd4z9oab3rOVFjyhxWuKe1ifNjVASv32WR6S\/34sZ7MoXUdMlT6dSg1vHlnvVfAla1DAQnppi\/Z1wpdccdZkge56rpMq4FeqKKicjn4cKxxe0MrPWpi4rdQIYnmmcApWing6MmVax\/OV9YpKFubA4JHOD1P2zlKqJqaU4iyk7wKvSTUv5W784vxOgAchYpKf1P7fXwFWmbmWbhJBGeQioFNJjg7UF3\/ioR\/su8Fo\/Wi85SP1+MEVEUVcW38W4OfV1xb5QsDcL\/bCBjbqkbmsotFgTP4V2MOPOsyi0c7XkLgVCXjwF1WAq1cWgKsL+Bh9zBBOYBj1phF6N7pSEZKn8XfzlgkKul+76f10M0uBud15FIe2WoFzS\/Rx1uAKTcjKmYSWj7e6ivnFAzRnG9TyH2r\/ebOs7ourx4f+vD7HjxrwjmRBMXqHaoZfh2+Axw62zI0asYTe1B3somvMWlhHpmf\/5TOvoKOepLy00SL9Yr8Rd8BbO7mME88zw6HRJwWbaWfKSk50ApIbYHHRpQFk4XX+7dheSjKjUr5k7wOhwdCV4kbz4tfVmGZnDtqJFItSV5iVSFnKzfvSCmxewTyUowByyrbUgeDXFDzIDn55xuBJwhhlbemR\/vjJgZI\/z\/lNyK5WqdHvnYUO\/ToFPyC4yf4QfevjzpWVZdFXiw6IpHQbhHSpBFejOotSdDaw1fbVYesOXBzoF\/7\/LDWp4Pkkw1dShpIvGy2GSOVQAVU2EUPVtW6u8OlCCvIF","iv":"c1ba0108eac24b531bc76afe3cdc9a93","s":"1d067f3e2ba32231"}
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