Software and technology
November 4, 2021
As social shopping continues to accelerate, livestreaming events are becoming an integral part of this transactional channel. Image credit: Alibaba
By Nora Howe
The COVID-19 pandemic has accelerated the growth of livestreaming around the globe, after it first gained popularity among China’s highly digitalized society in 2016.
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","iv":"9f86355c4a160989b1dc2dd26b353f10","s":"f478595035ffb16e"}
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