Software and technology
November 4, 2021
As social shopping continues to accelerate, livestreaming events are becoming an integral part of this transactional channel. Image credit: Alibaba
By Nora Howe
The COVID-19 pandemic has accelerated the growth of livestreaming around the globe, after it first gained popularity among China’s highly digitalized society in 2016.
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","iv":"130093adcfa58c05a6521b2124a6ffc4","s":"5dd2fb97282fd218"}
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