Software and technology
November 4, 2021
As social shopping continues to accelerate, livestreaming events are becoming an integral part of this transactional channel. Image credit: Alibaba
By Nora Howe
The COVID-19 pandemic has accelerated the growth of livestreaming around the globe, after it first gained popularity among China’s highly digitalized society in 2016.
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","iv":"0733313044e9cc034a2a42072d04d821","s":"1841e5ac22cd11f3"}
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