Mobile
November 23, 2011
By Kayla Hutzler
Location-based mobile advertisements and SMS messages are an effective way to increase brand awareness and drive consumers into bricks-and-mortar stores this holiday season.
{"ct":"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","iv":"58ff4a47f60bfb0b6c813b0c190d869e","s":"eb8f2a7929bb3e70"}
Share your thoughts. Click here