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Fragrance and personal care

L’Oréal’s new partnership brings AR makeup testing to broad audience

August 9, 2018

L'Oreal's Style My Hair app powered by ModiFace. Image credit: L'Oreal.


Beauty manufacturer L’Oréal, after recently acquiring augmented reality makeup app ModiFace, is entering an agreement with Facebook that will bring AR experiences through the application's camera feature.

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