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Apparel and accessories

Louis Vuitton partners with esports tournament, hinting at gaming’s luxury potential

September 24, 2019

Louis Vuitton League of Legends trophy trunk Louis Vuitton has created a bespoke trophy trunk for the League of Legends World Championship. Image credit: Riot Games

 

By Sarah Ramirez

French fashion house Louis Vuitton is embarking on a multichannel partnership with game developer Riot Games, as luxury brands begin to take note of the vast opportunity within the esports industry.

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  1. Luxury Women to Watch 2017
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  4. Ruinart reveals annual Carte Blanche creative collaboration
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  6. Gucci revisits archival looks in pre-fall campaign
  7. US lowers tariff on Swiss imports to 15pc
  8. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  9. JW Marriott, Flamingo Estate roll out new wellness experiences
  10. In conversation with Hong Kong property and hotel mogul Adrian Cheng
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