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Dec. 24, 2025
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Louis Vuitton recruits new brand ambassador

June 25, 2024

Mr. Ji-cheol might be familiar to international audiences, having appeared in Netflix’s Squid Game series. Image courtesy of Louis Vuitton South Korean actor Gong Ji-cheol, better known as Gong Yoo, has appeared in Netflix’s popular Squid Game series. Image courtesy of Louis Vuitton

 

By Emily Iris Degn for Luxury Daily News Service

French fashion house Louis Vuitton is making its relationship with a 44-year-old entertainer official.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
  2. Exclusive Resorts purchases Inspirato for $59M
  3. Kering to acquire jewelry manufacturer Raselli Franco Group
  4. Luxury Women to Watch 2017
  5. Burberry bans exotic skins
  6. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  7. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  8. Savannah College of Art and Design debuts SCAD LUXE research center
  9. Matches plots second act under new ownership
  10. For high-end fashion brands, wellness is the ultimate luxury
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