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Dec. 26, 2025
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Sports

Louis Vuitton renews title partnership with America’s Cup

November 9, 2023

As a piece of partnership, the fashion house will create another trunk to hold the Auld Mug, the showpiece given to the winner of the America's Cup. Image credit: Louis Vuitton One of two trunks that the fashion house brings to the table this year will hold the Auld Mug, the world's oldest international sports trophy. Image credit: Louis Vuitton

 

By Luxury Daily News Service

French fashion house Louis Vuitton is renewing its relationship with a prominent sailing competition.

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  1. In conversation with Hong Kong property and hotel mogul Adrian Cheng
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  3. Veuve Clicquot debuts après-ski activations
  4. Dior dives into French Riviera with escapist fragrance
  5. Audi propels Santa into the future with electric sleigh
  6. Hermès showcases the surreal for spring campaign
  7. Pratesi continues retail push with new Boston boutique
  8. Lexus turns LX into full-service glam suite for experiential activation series
  9. Bergdorf Goodman unveils vibrant holiday window displays
  10. Chanel unleashes ‘From Dream to Reality’
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