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Apparel and accessories

Louis Vuitton’s Virgil Abloh takes animated, virtual voyage with Message in a Bottle spring-summer 2021 collection

July 10, 2020

The story of the new collection by Louis Vuitton men’s artistic director Virgil Abloh is recounted in an animated film in which characters arrive in Paris during Fashion Week. Image courtesy of Louis Vuitton The story of the new collection by Louis Vuitton men’s artistic director Virgil Abloh is recounted in an animated film in which characters arrive in Paris during Fashion Week. Image courtesy of Louis Vuitton

 

By Luxury Daily News Service

Virgil Abloh, men’s artistic director at French fashion label Louis Vuitton, is rethinking the runway, replacing the traditional show with gradual digital reveals of the collection through the rest of the year.

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  1. Lexus transforms into ultimate gaming vehicle
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  3. Sustainability, profitability intrinsically linked: Positive Luxury
  4. Localizing inventory key amid digital transformations: Capgemini
  5. Re/Max highlights clients services in bid for prospective buyers, sellers
  6. Audemars Piguet taps L’Oréal vet as North America CEO
  7. Chanel explores next cultural frontiers in new podcast episodes
  8. Fendi honors resilience, creativity in jazz collaboration
  9. Trade groups respond to US ban on Xinjiang cotton
  10. 2021 LVMH Prize for Young Designers now open for submissions
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